Amazon Seeks to Revolutionize Streaming Advertising
Amazon Seeks to Revolutionize Streaming Advertising
Amazon.Com Inc’s introduction of ads on Prime Video will likely impact the crowded U.S. streaming market significantly. As the third-largest digital ad seller globally, Amazon’s $12 billion ad revenue in the third quarter marks a 26% increase from the previous year. Their vast customer data offers a unique edge in targeted advertising. Analysts see $6.6 ...












