Alibaba’s Lazada Employs AI to Combat Competition in Southeast Asia
Alibaba’s (BABA) Lazada Employs AI to Combat Competition in Southeast Asia
Alibaba’s e-commerce platform in Southeast Asia, Lazada, undertakes a substantial leap into generative AI to allure a diverse user base amidst escalating rivalry in Southeast Asia. Over the past two years, Alibaba has funneled approximately $2 billion into Lazada. The infusion arrives as Lazada grapples with upholding its market share in Southeast Asia, where Shopee ...












